Don’t Wuss Out On a Handshake!

Handshake Woes – Mini Rant Okay, here’s the deal. I am a networker. I *love* meeting new people. In most situations, it’s necessary to touch the person when you meet them. I mean, not tooouuuccchhh them, just a simple handshake. Simple? Hardly. I...

What In The World Do I Do With Analytics?

Analytics Are a Gold Mine! Okay, maybe just for nerds like me but where else can you tap into what your customers are doing and want to do without even asking? Have you ever thought of it that way? Your business puts up a site then you wonder why someone isn’t...

Do I Have to Tweet ?!?

Some Thoughts on Twitter Best Practices Before You Even Create an Account: 1. Define your purpose on Twitter. What do you want to achieve? If you are on it “because xyz told you you should be,” it’s the wrong reason. 2. Decide on key influencers in your industry....

Are You a Content Creator or Critic?

Are You a  Content Creator or a Critic? So, as some of you may have heard, content creation is all the buzz in the marketing world right now; namely Internet marketing. I’m sure it’s always been a legitimate goal to create value through content you are...

Combatting Productive Procrastination?

Do You Battle With Productive Procrastination? Do any of these situations sound familiar? It’s coming up on the end of the work week. You have a huge deadline looming over your head. You know if you finish this project, you will feel so much better and can have...